Why Magento is a solid ecommerce platform choice for 2026

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If you’re already running, or even thinking about running an ecommerce store in 2026, one of the main logistical issues you’ll have to sort out is which platform you use to run your shop from. There are a whole host of options, but one that’s been around for some time now, and keeps on popping up, is Magento.

Given its proven popularity across time, it’s easy to assume that there must be something going for it, but a lot of non-experts may struggle to see what that is. To make your choice easier, we’ve gone through some of the main reasons why it’s such a solid option for 2026.
 

Full ownership

One of the main selling points of Magento in 2026 is that unlike the SaaS platforms that are on the market, Magento is totally self-hosted. As a result, you own and control pretty much everything, including your data and all of the infrastructure you go on to develop.

While this does mean that you will need help from an agency like Fluid Commerce to customise it, you’ll find it a lot easier to perfect the system and to get it fully inline with your various regulatory compliance guidelines, both internal and external.


Modular design

Another popular feature that makes Magento unique is it's modular architecture. Rather than being a singular, uniform product that you need to adopt in its entirety, Magento (being open source) uses a modular codebase.

Essentially, this means that you can take pretty much any part of it and switch it out with something else, whether that’s your checkout flow or customer data capture system. If your business has specific needs, this can make it an absolutely perfect option.

A common ecosystem

Due to the global popularity of Magento, you’ll find that it’s supported by tens of thousands of developers and tools. Using a new system can have its benefits, but choosing a more mature eco system is a lot more practical and stable in most circumstances.

Whether you need support from the team at Magento itself, or from external agencies that have experience in developing specialist tools that click into the Magento code base, it makes the whole process a lot easier.

Built for growth

Magento is a platform that is likely to always be able to support the ongoing growth of your company. As a result, if you’re a smaller or medium sized enterprise with bigger dreams, it can be the perfect option to go for without inadvertently limiting yourself further down the line.

Whether you’re thinking about developing a B2B store with highly advanced features, automating the majority of your internal systems, or just adding a whole host of different options that you haven’t even thought about yet, Magento should be able to support the lot.

Magento isn’t the only option, and it’s worth doing some research into further options. That being said, in 2025, there is a reason why so many teams are planning on continuing to use the platform as we go into 2026 and beyond.

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